Qee lub sij hawm qhov txiav npluav ntawm advertising hauj lwm los txhawb lub hom tshuaj ntau dua tshaj li qhov tseem ceeb tshaj plaws cov tswv yim nrog ib qho nyiaj siv tsis tau.
Tias yog vim li cas ntau tus xav mus tshaj li tus tsim moj khaum, tickle pej xeem lub qab haus huv, ua kom poob siab thiab awaken tsis pub leejtwg ntshaw ...
Koj puas paub leej twg tswj hwm nws zoo dua?
United xim ntawm Benetton
Cov duab ntawm lub tojntxas nrog lub graves ntawm cov tub rog tua nyob rau hauv ob lub ntiaj teb ua tsov ua rog, raws li kev lag luam los ntawm United xim ntawm Benetton, yuav tsum nco ntsoov peb tias peb txhua tus sib npaug. Daim ntawv tshaj tawm raug tso tawm rau xyoo 1991 txij thaum tsov rog hauv Persian Gulf.
Zoo, nyob rau lub sijhawm ntawm Summer Olympic Games nyob rau hauv Sydney hauv 2000, Benetton Group txiav txim siab tias koj yuav tsis xav txog tej yam tseem ceeb dua qub logo!
Pawg Cov Thawj Coj hauv Kev Tshaj Tawm Txog Kev Tshaj Tawm yog suav hais tias qhov kev tshajtawm tshaj tawm txog kev mob khaub thuas txias nrog cov lus tshaj tawm - "Mis nyuj khov - peb txoj kev ntseeg" cuam tshuam rau kev xav ntawm cov neeg siv khoom, thiab qhov tseem ceeb yog tias Catholics yog kev ntseeg!
Tab sis cov kev cai txwv tsis pub txwv tsis pub nres - hauv 1992, United xim ntawm Benetton zoo siab rau lawv cov neeg muas zaub!
Thiab nws zoo li ib tug txaus ntshai ua si nyob rau hauv contradictions tau los ua cov hom nyiam!
Sisley
Nws yog ib zaj tswv yim zoo heev uas Sisley yuav coj kom zoo dua ntawm txoj kev ntaus nrig ntawm nws tus tij laug - Benetton Pawg thiab nthuav nws lub zeem muag ntawm lub hom phiaj nyob rau hauv daim ntawv ntawm piquant thiab txawm tias cov duab sobering!
Thiab yog li tus qauv Josie Maran poses nyob rau hauv pem hauv ntej ntawm lub lens ntawm Terry Richardson rau cov tshiab daim ntawv loj loj Sisley nyob rau hauv 2001!
Calvin klein
Designer Alexander Wang tau ua txhua yam kom nws sau ntawm denim rau Calvin Klein ua emm ... .vim kev sib cav!
Supreme
Thiab ua li cas koj nyiam cov nplooj ntawv hauv phau catalogs of sportswear thiab accessories Supreme? Los ntawm txoj kev, ua ntej lub lens ntawm cult kws yees duab Terry Richardson qauv Vanessa Visley.
Diesel
Zoo, nyob rau hauv 2007, feminist cov koom haum merged nyob rau hauv ib lub impulse mus tua cov tshiab advertising phiaj xwm Diesel! Lub ntsiab lus tawm tsam Diesel "Foursome" yog tasteless sexism thiab brazen chauvinism.
Yves Saint Laurent
Couturier Yves Saint Laurent yog ib tug neeg tsis txaus siab thiab muaj lub siab tshiab nyob hauv txhua lub kauj ruam uas yog tswv yim - nws yog thawj qhov pib tso tawm cov neeg ua haujlwm dub ntawm lub podium, thiab tom qab ntawd nws tau xub ua pleev xim rau qhov kev sib txeeb ntawm cov naj hoom "Pour Homme".
Muaj kev tawm tsam kev lag luam (loj thiab loj heev) thiab cov poj niam txoj kev ntxhab ntawm Yves Saint Laurent - "Opium" nrog Suav Dub Sophie Dal ntawm daim ntawv loj (1977) thiab cov lus hais tias "Rau cov neeg uas nyob ntawm YSL." Nws hloov tawm hais tias nyob rau hauv Tebchaws Asmeskas kev lag luam no cov nquam paj nquam paj nquam paj nquam nruas, ua rau nws nrov dua, thiab cov tub ceev xwm thiab cov ciam teb tiv thaiv tsis tuaj yeem ploj yam khoom no vim tsis muaj teeb meem ...
Tab sis ntxiv mus - txawm ntau nthuav ... Twb tom qab 30 xyoo, Tom Ford, uas tau coj lub Tsev Zam Lub Tsev YSL txiav txim siab ua me nyuam lub siab tawv ntawm Yves Saint Laurent thiab tau tshaj tawm cov ntawv tshaj tawm ntawm cov ntxhiab "M7" nrog cov liab qab hauv lwm lub ntiaj teb nyob hauv aikido Samuel de Cabber!
Los ntawm txoj kev, feem ntau cov ntawv tshaj tawm no tau txiav txim siab luam tawm tsuas yog qhov "qhov muag" ntawm daim duab duab, qhov twg Xamuyees tau tuaj sawv cev ... tsuas yog lub duav xwb (thiab peb mam li pom nws ib zaug ntxiv).
Txij thaum ntawd los, Tom Ford tau "stymied" ntau tshaj ib zaug ...
Cia li saib nws cov provocation ntawm lub npe tsw!
Gucci
Tab sis tom qab Tom Ford teamed nrog iconic kws yees duab Mario Testino rau Gucci advertising phiaj los nqis tes rau xyoo 2003, lawv cov "G" yuav tsum nco txog ntev thiab yuav raug hu ua tus tseem ceeb, kev ua phem thiab kev quab yuam rau cov poj niam!
Dolce & Gabbana
Kuj ceeb tias, qhov no yog ib daim duab advertising, uas yog tam sim no tag nrho ntawm cov ntaub ntawv glossy, cia li ob peb xyoos dhau los ncaj qha txwv tsis pub luam tawm hauv Spain. Nws hloov tawm hais tias lub teb chaws feminist lub koom haum xav tias tus qauv ntawm Alessandro Ambrosio nyob rau hauv lub advertising campaign ntawm Italian khoom kim heev brand Dolce & Gabbana raug ntes nyob rau hauv ib pawg rape scene!
American Apparel
Thiab yuav koj hnav lub tsho loj thiab cov tights ntawm lub lag luam "American Apparel", paub txog tias lawv cov phiaj xwm kev tshaj xov xwm yog sawv cev ntawm txoj kev no?
Miu Miu
Zoo, qhov no daim ntawv xov xwm ntawm Miu Miu hom los ntawm tus kws yees duab Stephen Maizel zoo li yuav tsum tau mired hauv kev sib ceg thiab kev tso dag rau ib lub sijhawm ntev! Incredibly, Lub Koom Haum rau Cov Txheej Txheem Tshaj Tawm yog lees paub tias 22 xyoo Miya Got nyob hauv daim duab raws li "ib tug me nyuam hnav ris tsho raws li ib tug neeg laus nyob hauv txoj hauj lwm nrog kev sib deev" thiab tus qauv nws yog ib qho "tsis muaj txim"!